The Ten Percent Rule
Life is long. Life is short.
As Capital expands, I’ve been thinking about how I want to spend the rest of my working life.
If life cooperates, I would love to work for another fifty years. Each new project — the big ones worth doing — will require at least five years of work.
Therefore, as I evaluate new projects, I ask myself one question:
“Am I willing to spend ten percent — 5/50 — of my working life on this project?”
A slightly different but equally important question would be:
“Am I willing to spend ten percent of my working life with this person or team?”
Talk about weighty questions.
Assessing an early-stage company/ team/opportunity is challenging, but if you are reading this essay, I assume you want to be part of an amazing team that is building an incredible company.
As you evaluate your path forward, I would recommend asking yourself the ten percent questions.
Either way, the answers will be clarifying.